- Analyze the ICT evolution that led to the technological convergence and the New Media.
- Distinguish the basic characteristics of New Media.
- Understand the internet technology and services with emphasis in those that are utilized by media organizations.
- Explain the technological evolution, the similarities and the differences between traditional, electronic, digital and New Media.
- Comprehend the technologies and the characteristics of sound and image in digital and New Media.
- Analyze as benchmarks best practices of New Media usage in media organizations.
- Define the core technologies of New Media.
- Comprehend the special characteristics the new environments of audiovisual content production and consumption New Media.
- Acquire the necessary technological knowledge in order to fully exploit the potential of New Media in media organizations.
Lectures, group discussions. in-class presentations, literature study, written assignments.
|Type of work||Description||Hours|
|Lectures||ten 3-hour lectures||30|
|Case study presentations||three 3-hour presentations||9|
|Independent study||Study of compulsory and optional literature||40-45|
|Written assignments-Presentations||Written assignments
|Type of assessment||Learning outcome||Impact on final grade||Date of assessment|
|Participation in group discussion||1||10%||1st-12rd week|
|Mid-term exam||1-2||10%||7th week|
|Presentation of assignment||2-3||30%||10th-12th week|
|Written assignment||1-3||40%||13th week|
Dewdney, A. (2013). The digital media handbook. London: Routledge.
Flew, T. (2014). New media. South Melbourne, Vic.: Oxford University Press.
Jeremy Hunsinger and Theresa M. Senft. 2013. The Social Media Handbook (1st ed.). Routledge, New York, NY, 10001.